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Blowfish Malibu Expands Kids’ Category & Enters New Global Markets
Blowfish Malibu is getting ready to celebrate 10 years in business in 2016 with major growth moves. The California-based juniors’ brand is expanding its children’s division, developing a deeper...
View ArticleThis California Brand Is Focusing Its Attention On Young Talent
Don Weiss, co-owner and president of Blowfish Malibu, opens up about effective management partnerships and why he’s learned to stop talking and listen. See what he had to say. Tips for success: “Listen...
View ArticleWhy Shoe Executives Are Feeling Optimistic About Business in 2018
Footwear industry players attending FN Platform trade show in Las Vegas last week sounded off on the tax cut impact, the international game and the tricky year ahead. Here is what they had to say: MIKE...
View ArticleRIP Snapchat: Marketing Experts Reveal What Works in Social Media — And What...
Snapchat is over. Influencers are oversaturated. And content is everything. Those were some of the takeaways from a panel discussion about social media marketing held Tuesday at the FN Platform trade...
View ArticleCaleres Buys Vionic for $360 Million
Caleres Inc. is adding another popular footwear name to its portfolio. The owner of Famous Footwear and brands such as Sam Edelman and Dr. Scholls announced today that it has acquired comfort footwear...
View ArticleThey’re Small But Mighty: Why the Nano-Influencer Is the Surest Bet for...
Bigger is not always better. It’s a sentiment that rings especially true for brands right now. Challenges due to the ongoing pandemic led to store closures, furloughs and big budgets cuts, which hit...
View ArticleHere Are 5 Ways Consumers Can Shop More Sustainably This Year
As rising waste and global carbon emissions from the fashion and footwear industries continue, it is just as much the consumer’s responsibility to shop more sustainably as it is for brands to continue...
View ArticleWhy Blowfish Malibu Kids Is Breaking Into the Boys’ Market
Blowfish Malibu is not just for girls anymore. The footwear brand, which has been a division of Caleres since 2018, will launch its first boys’ collection this month, timed for the fall ’22...
View ArticleThis Retro Shoe Trend Will Be Everywhere in Spring 2023
Dozens of footwear brands unveiled their spring ’23 collections this week at the Atlanta Apparel trade event, revealing the upcoming fashion and comfort looks for women and kids. And one particular...
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